Benchmarking presentation for United Heroes

One of the goals set by the Sport Heroes product team for 2022 was to improve the overall United Heroes app, one of the company's core apps.

In this context, one of the priorities was to improve the onboarding process. Therefore, a general benchmarking focused on this specific process was carried out. More than 18 applications were analysed and a number of general conclusions were drawn, including good and bad practices.